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Leadership—
Seeing, Describing, & Pursuing What’s Possible
“We can be the # 1 in our industry!”
Historians spend their lives dissecting the
past; leaders focus their energies on the future. They see, describe, and
pursue new possibilities with great vigor. Leaders are confident there is
always something higher to achieve, a new level of excellence to attain.
The possibilities triangle includes the
following:
·
Seeing what’s
possible
·
Describing what’s
possible
·
Pursuing what’s
possible

Seeing What’s Possible
Leaders start by focusing on current reality.
New presidents and CEOs often spend up to six months visiting company
facilities and meeting with employees at all levels. They probe, observe, and
evaluate what people say, and how people think and behave. What’s being
accomplished? What’s not getting done? In his book, Good to Great: Why Some Companies Make the Leap…and Others Don’t,
author Jim Collins says that great leaders have the discipline to confront the
most brutal facts about the current situation. They cut through the hype and
spin to uncover the truth.
However, leaders aren’t satisfied with the
status quo. They believe most people and organizations are underperforming and
capable of achieving and redefining their potential as new challenges are
presented.” A colleague states, “Leaders have bigger ideas and loftier goals in
mind. They see opportunity while others only see—business as usual!” The major message in Tom Peters’ new book, Re-imagine is just the
point I’m making—discover what’s possible. I encourage you to take this concept
a step further by challenging yourself to see new possibilities everyday.
What
is possible?
100% customer satisfaction
Equal opportunities for all
Six sigma quality or zero defects
Being the world leader
Employees who love what they do
Non-leaders, bystanders stay focused on the
status quo and obstacles that prohibit change. Their attitudes and assumptions
paralyze them from exploring and uncovering new opportunities and
possibilities. They often operate with
one or more of the following mind-sets.
·
Stereotypes—“He’s a bean counter. He could never be in
Sales.” “She’s only a secretary. She
could never be a team leader.”
·
Theory X Assumptions—“Most people are lazy, irresponsible
and don’t want to work.” “He’s incapable of directing his own behavior.”
·
Negative/Pessimistic—“We’ll never solve that problem.”
When people hold these assumptions,
beliefs, and attitudes they aren’t able to see the potential in people and
organizations. They have no vision of what can be.
How do leaders discover what’s possible? It
starts with a fundamental belief in people: in their capacity to create new
ideas, experiment, learn, adapt, grow, work as a unified team, and their will
to create a better future. Some of the actions you can take to discover what’s possible
include:
·
Study The Best—Every chance you get observe the
best—the top tennis player, the most efficiently run zoo, the company that
annually receives outstanding customer service awards, etc. There are always new
ideas and lessons to be learned from studying the attitudes and actions of the
best performers.
·
Change Your Mission—Restate your
business purpose or mission. For example, if I change my business mission from
“to make buggy whips” to “to design and produce unique leather products,” I’m
opening my mind to consider a wide range of leather products such as belts,
bags, pants, and wallets.
·
Be Curious—Ask Questions. How can we cut cycle time by
50%?” My favorite questions are “why” and “what if.” “Why do we have that
procedure?” “What if we outsource the HR
function?” The right question forces you to truly evaluate how something is
currently being done and how it might be done differently.
·
Start With A Clean Sheet Of Paper—Ask the
question, “if you were starting out today how would you set up and operate your
business?” What would you do differently?
·
Travel—I’m a big believer in
international travel. See first hand how businesses operate in other countries.
Experiencing a totally different culture always helps me see new possibilities
and opportunities.
·
Leave Your Comfort Zone—Tom Russell, author, trainer and
publisher states, “When I think about what’s possible I focus on what makes me
uncomfortable. What lies just outside what I believe is possible. I find new
opportunities and directions just beyond my comfort zone.”
Bottom line—leaders discover new
possibilities in terms of both what can be accomplished and how it can be done.
As a parent, husband, teacher, and coach I have frequently asked the
question—what possibilities do I see? What can my children become? How can my
marriage evolve to a new level? What can my students achieve? If I can’t see
what’s possible I can’t lead. I have no direction to pursue without a vision.
What possibilities do you see for your
team, department, and organization?
Describing What’s Possible
Leaders not only
see what’s possible, but also describe what’s possible. They describe what’s
possible in a clear, concise, and compelling manner. Leaders paint the picture of a better future
in a way that people can visualize it, feel it, and connect with it. .
How can you make your message stand out
from the crowd? What makes Madonna stand out? She’s bold and daring. She’s
provocative in her style, dress and delivery. What makes Martin Luther King
Jr.’s “I Have a Dream” speech stand out as one of the best of all time? His
message was simple—equal opportunity for all. However he packaged his message
with colorful language, hit emotional cords and his presence was clearly felt.
Ho-hum messages go by unnoticed.
Originality, boldness, daring, passion and guts grab people’s attention. What
you say—the message and how you say it—as well as the delivery are both
critical to getting people’s attention.
Creating
the Message
Leaders have to take their ideas regarding
what’s possible and organize these abstract thoughts into a powerful concrete
presentation. Sometimes you only have a few minutes to informally present your
ideas; while in other instances it may mean giving a 40-minute formal speech.
They use many of the following techniques to create their presentation.
·
The Right Balance—Leaders package
their message with the right balance of realism and optimism. They keep hope
alive.
·
Keep It Simple—Boil things down to
the core nitty-gritty. Leaders use simple stories, examples and illustrations
to make their point.
·
Contrast—They often compare
or contrast “what is” versus what “can be.” Leaders talk about “good-bad,”
“right-wrong,” “present-future.” They boil things down to two options so people
have a clear choice of what needs to be done and why. For example, “Our choice
is to embrace risk and uncertainty as a challenge, or stay in our comfort zone
and lose market share.”
·
Stories—Nothing
is more interesting than a good story. When leaders tell stories, they engage
people both emotionally and intellectually. A senior executive told me, “The
best stories are personal. They describe how someone faced difficulty,
struggled, experienced fear and doubt, and eventually found a way to succeed.
Memorable stories are simple but make a powerful point.”
·
Colorful Language—They paint pictures. “The red BMW
convertible…” is easy to visualize. Former President Reagan once said, “a
trillion bucks amounts to a stack of dough as high as the Empire State
Building.”
·
Business Case—Present
one-to-three reasons why change is needed. Most people want a clear definitive
reason why they need to change and what’s in it for them.
Delivering
the message
How do leaders deliver their message? They
are:
Passionate
Energetic
Animated
Confident
Determined
Purposeful
Happy
Where do the passion, energy and fun come
from? They’re excited about the possibilities they see. Leaders love to discuss
their vision. It’s like an evangelist who wants to preach his message every
chance he gets. In addition, they project confidence and certainty that they
know where they are going and how to get there. Tricia Day, Chief Labor
Relations Officer, Massachusetts Bay Transportation Authority states, “Having
confidence in yourself and your beliefs provides the energy to be forceful and
direct.”
Leaders create a clear, focused, powerful
message. Their delivery is animated, enthusiastic, and purposeful. However,
leaders don’t create and deliver a “perfect speech” on their first try. It’s
like writing a book. Making revisions, editing, and fine-tuning are needed to
make it focused and powerful.
Describe one possibility you see for
yourself, your team, and your organization. Get feedback on the content and
delivery of the message. In what ways could it be improved?
Pursuing What’s Possible
Step one is seeing what’s possible. Step
two is describing what’s possible. Step three is pursuing what’s possible.
Talk is one thing. Execution—taking action
is something quite different. “Walking the talk” means your actions had better
match your words. A senior executive states,
“I must set the example. If I don’t take risks and show I’m willing to change
how can I expect my direct reports to change? No one will stretch more than I
do.”
In addition to “setting the example”,
pursuing what’s possible means helping people change. As people leave their
comfort zone doubts and fears creep in. Fear of failure can become more
pronounced as people move farther out of their comfort zone. Leaders help
people find the courage, knowledge, and skills to make the needed changes. They
provide the following support:
·
Psychological
Support—Help people deal with their doubts and fears. Build people’s confidence.
Affirm their talents and determination to succeed. Remind people of their
previous successes.
·
Training Support—Help people learn
the “how-to-do-it” part of the equation. Change usually requires new knowledge
and skills. Provide the target audience with the appropriate education and
training. Help people use and apply their new skills.
·
Cheerleading
Support—Provide frequent recognition and rewards for people’s efforts and
accomplishments. Plan and celebrate short-term wins. Momentum will increase if there
are positive results early on.
·
Feedback Support—The best leaders
give frequent and candid performance feedback. They let people know what they
would like to see "more of," "less of," and what should
continue unchanged. Performance feedback reinforces desired behavior and
defines when new behavior is needed. Without feedback, employees are left to
assume their performance is meeting or exceeding expectations.
Achieving what’s possible requires focus,
hard work, and determination. Expect problems and frustrations especially
during the initial implementation. When the “rubber meets the road,” it can be
bumpy. There are always potholes and problems along the way. Some people will
react with fears and doubts. “I don’t think I can learn the new software.” “I
don’t know how I’m going to handle being on three teams.”
It’s easy to get distracted and lose your
focus. It’s tempting to give up on your dream when problems and setbacks occur.
However, leaders know the end result is worth the effort. They help everyone
keep their eye on the “prize.”
To what extent are you pursuing the
possibilities you see for yourself and others? To what extent are you
implementing your plan to achieve your goals?
Summary
Some people can’t
see beyond today. They have no vision. Other people see new possibilities but
have trouble describing them clearly, concisely and convincingly. Still others
see what’s possible, describe it, but never take the first steps to achieve
their vision. To be an effective leader all three actions—seeing what’s
possible, describing what’s possible, and pursuing what’s possible—are needed
to lead and make a difference.
Comments
to: editor@leadingtoday.org
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About
the author:
Paul B. Thornton is a
consultant, author, teacher, trainer, and speaker. His company Be The Leader
Associates designs and delivers seminars on various management and leadership
topics. This article is an adaptation from a chapter in his latest book, Leadership: Seeing, Describing, and
Pursuing What’s Possible. His e-mail address is PThornton@stcc.edu .