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Does acknowledging employees compel
them to explore their potential further, or is it more of a mindless clacking
of cliché expressions? Is your recognition program a superficial ploy
encroaching on your staff’s need to be candidly recognized? Don’t be
disheartened, because many organizations suffer the same twisted fate.
Everybody likes to be acknowledged and appreciated for their efforts, but only
if they are rewarded and acknowledged in a way that is genuine, not with a
hollow act of little substance. Include employees’ input in the way you salute
their efforts. Most companies have a
formal way of acknowledging employees with such things as annual award
banquets, top sales awards and certificates. If your award program doesn’t
stimulate a thunderous reception it may be because it is too generic. There are
some major pitfalls to generic award programs:
1) The reward is handed down from management
and reinforces imbalances in power;
2) It can be patronizing to receive a small
award for a large accomplishment;
3) The accomplishment is often a team effort.
It fosters resentment when just one person gets the reward;
4) It creates a healthy type of competition;
5) The reward usually occurs annually or
semi- annually; encouraging performance needs to take place on a daily basis;
6) Salary raises are nice, but seldom are
they what motivates people to do their best on the job;
7) Top performers are often the same people
every month. So a formal award system may become a program that continually
acknowledges the same people. How is this helping the rest of your staff? It’s
not, and you may be causing resentment.
8) The
most common flaw of award programs is they often reward people for doing work
they were supposed to do anyway.
Why are formal awards systems so popular
then? There is one main advantage to formal awards; because they are formal,
they are easy to administer. All you need to do is calculate how close (or how
far) people get to their goal, find the “top achievers” and acknowledge them
with your standard reward. This advantage is also the major disadvantage.
Formal awards are just that; formal! They are a “mass
acknowledgement” program. They can be very impersonal and don’t take
into account the strengths, accomplishments or efforts of individuals. They
don’t take into account an employee’s input. Formal award systems recognize one
narrow aspect of the job (usually something that increases revenue, like sales)
and a few employees that are good at achieving this goal. Instead, informal
recognition programs focus on spontaneous, sincere and personal appreciation of
employee efforts.
The Art
of Appreciating Others
Appreciating
others is a brilliant and creative act.
Managers need to notice and nurture chronic acts of achievement. Yet how
many managers consider appreciating others a part of their job responsibility?
Not many.
Personalized
Rewards
Personalized
reward systems might work like this:
a) In a coaching session, ask
your employees what they want to accomplish over a time period (next week ,
month or year).
b) Let them set the goal (i.e., clean and organize my desk and
workspace next week).
c) Make sure you are both clear. “What will this look like when
you accomplish this goal?”(i.e. clean desk top, files alphabetized). How will you
know if this has been accomplished?
d) Set a time frame to achieve.
e) Ask: how would you like to be acknowledged or rewarded for
this accomplishment? (i.e. change my schedule so I can go to my son’s hockey
game next week).
The employee decides the goal and
the reward. For a goal to be effective it needs to be measurable and have a
time frame. We know we can’t measure the intangible aspects of the job. That is
why it is really important that employees be clear on what it will look like
when they have accomplished the goal (i.e., what would showing more initiative
look like?).
Award
the Intangible
Usually
performance evaluations focus on mental functions like comparing, copying,
compiling, analyzing, coordinating and synthesizing information. These are
important parts of the job, yet this is only the icing on the cake. In a recent
survey of chief information officers, 85 percent of respondents said they look
for well-developed soft skills, such as business acumen and interpersonal
skills, when evaluating job candidates. Sixty-eight percent said soft skills
are more important today than they were just five years ago. The survey was
conducted by an independent research firm, which polled 150 executives from the
nation's 1,000 largest companies. (PRNewswire) . In an employment interview,
typical questions are about how well people relate to others, how well they
deal with conflict, etc. Soft skills. So we hire people for these qualities,
yet rarely do organizations reward and develop employees for having or
developing them. Why? Soft skills are hard to identify and measure. How well
someone deals with conflict isn’t easy to determine, let alone measure.
Reward
people on so called “soft skills” like relations with others. Evaluate how well
employees communicate, negotiate, deal with conflict, work with others, handle
change, handle stress, manage others.
How do you
evaluate soft skills? Try to define and recognize them in the person and help
coach employees on soft skills.
· Get them talking, solicit their input with questions like:
· Tell me about a work situation that irritated you. How
did you respond?
· How did you resolve a conflict with a coworker or client?
· If
you wrote in our company newsletter and had to describe yourself in only
three words, what would those words be? (develops personal awareness).
· Talk about any risks you took this week. What was it like,
what was the result?
· What are two or three examples of tasks that you do not particularly
enjoy doing? Indicate how you remain motivated to complete those tasks? (this
develops self motivation).
Reflection
allows employees to examine their progress toward developing behaviors.
The first
step is recognizing what the “soft skills” are that need to be developed, and
the next step is developing them. Set goals to develop soft skills like dealing
with conflict, taking controlled risk and more. Have employees come back weekly
or monthly and talk about the goals and how and if they met them.

You could
also have annual awards for showing initiative, taking risks, contributing to
the team and more. Staff would vote for their co-workers in these categories
throughout the year. Hand the awards out at a yearly event. Have employees also
briefly write down why they vote on each person, collect the responses weekly
and you will have a really good idea of how well people work together. Also,
you are getting your staff’s input and they are helping you catch others “in
the act “of doing well. You can use
this feedback to acknowledge employees at their next coaching session.
How do you
acknowledge people for developing soft skills? There is really only one way.
Catch them in the act.
We will
discuss this in more detail in Part 2 of this article!
Other
Resources:
Fast Feedback, by Bruce Tulgan.
The 8 Best Practices of Exceptional Companies, by
Jac Fitz-Enz.
Constructive Appraisals, by Roy Lecky-Thompson.
Bob Nelson,
author of the best-selling 1001 Ways to Reward Employees (Workman Publishing,
1994) and 1001 Ways to Energize Employees (Workman Publishing, 1997)
Performance Appraisals, by SHRM Information Center.
Comments
to: ido@idoinspire.com
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About
the author:
Jody
Urquhart, a popular speaker and writer, is recognized in Canada, the United
States and Europe, She has presented her signature topic, Joy of Work, to 65
organizations last year alone. Her monthly column on the same subject appears
in over fifty trade journals. Jody is also an associate speaker for the
Individual Development Organization in Vancouver where she works with Bill
Clennan, the Dean of Canadian Speakers.
Jody holds
diplomas in Professional Speaking and Writing from Mount Royal College and in
Management and Marketing from the Southern Alberta Institute of Technology. She
studied Management for three years at the University of Calgary. Her business
experience includes management positions in both the banking and retail
industries. Jody is a proud member of the Canadian Association of Professional
Speakers and holds the distinction of being one of its founding board members.
Jody is the author of the book “ALL WORK & NO SAY TAKES THE PASSION AWAY”.
To order your copy, or to discuss having Jody speak at your next meeting, feel
free to email her at ido@idoinspire.com